Step 3 of 6 in AI for Marketing and Sales.
AI for BusinessfoundationalVideo + quiz
Keep Your Brand Voice in AI-Written Copy
Keep marketing copy on brand across dozens of pieces: a voice card, varied reference examples, a terminology glossary, regenerate rather than scold, angled variants and a quality gate.
What you will be able to do
Write a voice card and a reference set that keep copy on brandProtect product names with a glossaryFix a bad draft by patching the prompt and regeneratingRequest angled variants and pass them through a quality gate
Skills you will gain
- Prompt Engineering
- Brand Voice Calibration
- One-Pass Copy Production
- Prompt Structuring (RCCF)
- Few-Shot Prompting
- XML Tag Formatting
- Variant Generation
- Pre-Submission Quality Check
- Tone & Format Diagnosis
- AI Model Selection for Marketing
About this course
Keep marketing copy on brand across dozens of pieces: a voice card, varied reference examples, a terminology glossary, regenerate rather than scold, angled variants and a quality gate.
AI for Business
Curriculum
Welcome: who this course is for and where it goes3 min
Requirements
How to write a four part prompt
The core course, or the same habits
A free Claude account for the lab
A document to paste and keep text in
Eight lessons, three checks and a final
About 40 minutes for the lab
Common questions
Who is this course designed for?
This course is designed for marketers who already use AI chatbot tools day-to-day and want to stop revising outputs. If you have sent prompts to Claude, ChatGPT, or Gemini and found yourself rewriting the results, this course teaches you to front-load that effort into a structured prompt so the first output is closer to publish-ready. No coding, no API access, and no prior prompt-engineering training is required.
Do I need any technical background or coding skills to take this course?
No technical background or coding skills are needed. The only prerequisite is familiarity with at least one AI chatbot — meaning you have used a tool like Claude, ChatGPT, or Gemini to generate text before. All techniques taught in the course work by typing prompts directly into a chat interface.
How long does the course take to complete?
The course has 35 minutes of narrated lesson content across 7 lessons in 4 modules. It is self-paced, so total elapsed time depends on how long you spend applying the techniques between lessons, but the core instruction can be completed in a single focused session.
Does this course teach me to use AI without any human review of the copy?
No — the course explicitly teaches that a human review step is always required before publishing. The goal is to make that review fast and largely confirmatory rather than a full rewrite. Documented risks of skipping human review include AI hallucinations, factual errors, and brand-voice failures that read fluent but are wrong. One-pass prompting reduces editing time; it does not eliminate the need for a final human check.
What you walk away with
A Yallo AI academy certificate of completion, issued when every lesson is complete and the final assessment is passed at 70% or aboveA public verification page, so a stranger can check the certificate without asking you for a filePDF download, and a one-click share to your LinkedIn profile
Yallo AI academy certifies completion of
Keep Your Brand Voice in AI-Written Copy