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foundationalWatch the first lesson freeAI for Business
AI for Digital MarketingUse generative AI across the whole digital marketing function: understand your audience from documents and data, produce content for every channel with Claude, Lumen5, Napkin AI and Gamma, run a multi channel campaign, connect your tools to live campaign data, compare AI platforms properly, and s…
foundationalFreeAI for Business
How to Tell If Your AI Is Any GoodFor non technical managers who buy, sponsor or review AI tools.
Matching modules
15 modules- Module 1Start herein AI for Digital Marketing · 1 lessonai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 2The AI marketing stackin AI for Digital Marketing · 5 lessonsai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 3Producing content across channelsin AI for Digital Marketing · 6 lessonsai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 4Campaigns, measurement and governancein AI for Digital Marketing · 8 lessonsai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 5Final assessmentin AI for Digital Marketing · 1 lessonAssessment or resources — shown for this course's subjects: ai-for-marketers · prompt-engineering · ai-evals · mcp-integrations · quick · foundational
- Module 1Start herein Generative AI at Work · 1 lessonai-for-engineersai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 2Generative AI across the businessin Generative AI at Work · 6 lessonsai-for-engineersai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 3Evaluating and building without codein Generative AI at Work · 6 lessonsai-for-engineersai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 4Platforms, collaboration and your own assistantin Generative AI at Work · 6 lessonsai-for-engineersai-for-marketersprompt-engineeringai-evalsmcp-integrationsquickfoundational
- Module 5Final assessmentin Generative AI at Work · 1 lessonAssessment or resources — shown for this course's subjects: ai-for-engineers · ai-for-marketers · prompt-engineering · ai-evals · mcp-integrations · quick · foundational
- Module 1Welcomein How to Tell If Your AI Is Any Good · 1 lessonai-for-product-managersai-for-leadersai-evalsquickfoundational
- Module 2Part 1: Read the numbersin How to Tell If Your AI Is Any Good · 3 lessonsai-for-product-managersai-for-leadersai-evalsquickfoundational
- Module 3Part 2: Check the methodin How to Tell If Your AI Is Any Good · 3 lessonsai-for-product-managersai-for-leadersai-evalsquickfoundational
- Module 4Part 3: Make the callin How to Tell If Your AI Is Any Good · 5 lessonsai-for-product-managersai-for-leadersai-evalsquickfoundational
- Module 5Final assessmentin How to Tell If Your AI Is Any Good · 1 lessonAssessment or resources — shown for this course's subjects: ai-for-product-managers · ai-for-leaders · ai-evals · quick · foundational